Don’t Let Competition Scare You: Why It’s a Good Thing

In today’s post, I want to address one of the most common concerns people seem to have when starting out online: competition.  I get lots of e-mails from people asking me if it’s still possible to make money online with all the competition out there.  Everyone seems to think that they have missed the boat and that it’s way to late to get started.  Well, it’s never too late, and it’s totally possible.  How do I know?  I only started this blog some two years ago.  Not only that, but this blog is in a highly-competitive niche (make money online niche, considered one of the “big 3” along with weight loss and dating).  There was tons of competition then, too.  Yet, it makes me money (and my income continues to grow).

There are a few other things I’ve learned as well.  Competition is a good thing!  Here’s why.  Competition is an indicator that there is a market for something.  If you’re in a niche market where there’s not much competition, there’s little to no money to be made.  When there is a market for something, and you’re in a market that’s highly-profitable, all it means is that there are more opportunities to make money (tons of products to promote).  More products to promote means more content and more content means more traffic, which means more money.  It’s easier to get a small piece of a larger pie than to get something from nothing, if you ya know what I mean.

It’s also important to remember that not everyone who makes money online is going to be promoting the same stuff.  Since the products you promote depend on the niche you are in, your competition only consist of people in the same niche market as you (dating, weight loss, video games…).  All you have to do is get your foot in the door.  Another interesting tidbit is that the average person only keeps up their blog for an average of four months, so if you were to update your blog on a consistent basis for the next 5 months, you’re already ahead of the game.  Until next time…

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